It was reported last week that Huawei appeared to be on track to overtake Microsoft as the world’s third largest smartphone vendor and today there are concrete numbers to support its rise, Huawei has indeed taken this position from the Redmond-based company. The latest data from market research firm Strategy Analytics shows that Microsoft has lost considerable ground to Huawei over the second quarter of this year.
The data shows that Microsoft’s share of the global smartphone market has shrunk to 6.4 percent as opposed to 11.9 percent during the same quarter last year. During Q2 2014 Microsoft shipping 50.3 million units while this time around it could only manage 27.8 million units.
Microsoft’s loss has proven to be Huawei’s gain, the Chinese manufacturer sees its share in the global market increase from 4.8 percent in Q2 2014 to 7 percent in Q2 2015. Total number of shipments during this period jumped from 20.6 million units to 30.6 million units.
Strategy Analytics director Ken Hyers said that “Huawei is rising fast in all regions of the world, particularly China where its 4G models, such as the Mate7, are proving wildly popular.”
It’s no secret that Microsoft is facing a tough time in the market despite having paid $7.2 billion to acquire Nokia’s hardware business. The company pins its hopes on Windows 10 Mobile and a focused product portfolio now to claw back up the list. It will be interesting to see how things turn out for the software giant.
Filed in Cellphones. Read more about and Microsoft.
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